The Ultimate Guide to Facebook Likes
Facebook; the biggest social media platform in the world. If you have ever tried to run a Facebook business, you may know just how lucrative it can be. On the other hand, however, you may also see just how difficult it can be to get the business up and running from the start. With 2.7 billion users on the platform, you may think that it is going to be easy to grow your business through FB, but that is not always true. One of the most crucial aspects of gaining a following, and growing your business, is Facebook likes. If you do not have any, people will not notice you as a reputable business. The more that you have, the more likely you are to reach more people, thus increase your engagement and the awareness of your company. However, whether you are just starting your business, or you are having a hard time gaining visibility, Facebook likes could well be your ticket to success. But, how do you get more likes on your content to showcase your skills?
How to Gain More Facebook Likes
Gaining more Facebook likes is an arduous task for some people. It can involve sharing your page to your friends and asking them to like it. But that is not always going to be the best way. You are only ever showing people who probably already know about your business. That doesn't help you much. In this article, we will tell you some of the top tricks to gaining more likes, both organically, and in a different, more cost and time-effective way. However, you will have to wait until the end of the article for the best way to gain them.
Facebook Marketing
Of course, the way that Facebook wants you to gain more views and likes is through their own marketing strategies. That gives them more revenue and gives you more exposure. The problem is, if you are a business person, you may not be a marketer. Focusing all of your time on marketing, learning demographics, keywords, and design, or paying someone else to do it for you, is only taking time and money away from your own business.
Targeting The Right Audience
Alongside the marketing point is targeting your audience. Showcasing your product or services to people that are simply not interested is not going to gain you anything at all. In fact, all it does is wastes your time and effort again. You need to understand who you are targeting, in place, age, personality, and gender. While there are nearly three billion users on the platform, you do not want to be targeting all of them, as you are not going to get the return that you anticipate.
Make A Good Page
No, not a good page, a great page. People are unlikely to like a page that, well, they do not like. When you know who you are targeting, you need to cater to them and make your page appealing to them. You could have thousands of visitors to your page, but if they are the wrong people, or they simply do not like your page, then you are not going to get the engagement that you want. That includes everything from the about sections, filling them all in, and using them to your advantage, to making nice images for your profile and cover photos. Take your time to decide what you should write and which photos to use to gain the interest of your visitors, not push them away. If you need to, you may want to consider using graphic designers to help you pick some good images and designs for your images, and a copywriter to help you with your about section.
Use You Best Posts To Your Advantage
Everyone will have a post that performs better than the others unless you have no likes at all. Use that post to your advantage, too. Pin it to the top of your page so that all of your visitors see it. If they like what they see, they are more likely to scroll down and see more. The problem is, if you have no posts that are performing well, then you are going to be "showcasing" a post with only one or two likes, all of which are going to be from your friends.
Make Your Page Easy To Find
This step is easier said than done. But it is certainly one of the best ways to increase your Facebook likes. If you already have social media accounts on different platforms, try to keep the names the same. People, in general, are habitual, meaning that they will always go back to the social media platform that they like the most. While people do stray to other sites, they will always return to their platform of choice. If they see your business on Insta, for example, but they prefer Facebook, they may try to find your page on FB to see if they can engage with your business there. If you have a different username, they are going to find it very difficult to find you. The worst part about that is, they will not take long to get bored and stop searching, thinking that you do not have an account on that platform.
Content Is King
Posting low-quality content is not going to get you anywhere, other than frustrated. Sharing one line of text with nothing else, no matter how many views you get, is not likely to gain you any likes at all. You should try to make your content as high-quality as you can. Try to include something that the viewers will like, and that will give them some emotion. Remember to include images in your posts to make them more visually appealing. People are likely to scroll straight past a wall of text, and it looks boring. So, even if the content is exciting, they will not read it to get any feeling from the content.
Do Not Over Promote
Remember that your audiences are people. They do not only want to see promotional advertising. They do not want to think of your business as a robot posting content; they need to feel a personal connection with the company. To do that, you will need to include content that is personal to them. That doesn't mean that you have to tell them about what your dog is doing, but show them that there is a face behind the business.
The Problem With Organic Likes
How often have you clicked on a page that has very few likes, and decided to go back and find something more interesting just because it has a low like count? Probably at least once. You want to see something that other people like. The only way to get people to like your page is by either asking your friends, or hope that you find the minority that wants to be the first, or in the first 50 likes. That is not easy, nor is it fast. It can take a very long time to build up a like base, and I have seen many people who take over a year to get their first one hundred likes. That is the kind of timeframe that will discourage people from continuing.
How To Actually Get Facebook Likes
There is an easier and quicker way to get Facebook likes. That is to buy them. Buying likes is elementary to do, and it could be the deciding factor in getting your business off the ground. Remember though, not all like sellers are the same. You will find some that are not interested in your business, and only in their own. They will take your money, give you all of the likes that you want in one go, and watch Facebook ban your page. However, SMM-World is different. We care about your business as much as we do about our own. We trickle the likes so that it looks like real engagement. Furthermore, all of our likes are from real accounts, not bots like most of the others. That slips it past the FB algorithm and shows future viewers that people are interested in your service. Now you have taken away the need to hunt those people who want to be the first to like your posts and focus more on the majority.
