The Ultimate Guide To Twitter Followers
Twitter is the fifth most popular social media platform, yet it is still a goldmine of opportunities to build your brand and wins fans. However, gaining Twitter followers is not as easy as some accounts may have you believe. This article aims to show you how to gain them as organically possible. Although we have a method that is easier than any of them, but you will need to wait until the end to find out. We all know that social media is one of the most valuable online marketing components when building a brand, brand recognition, and search engine rankings. As you may have noticed, there is no single, simple trick to getting more Twitter followers. Most of the given tactics for building Twitter followers only work if you remain determined, patient, and consistent.
A Brief History of Twitter
In 2006, Odeo, a San Francisco-based podcasting company, officially launched Twttr, which later changed to Twitter. Twitter was born as a side project apart from Odeo's main podcasting space as a short messaging service. Over the next few years, Twttr changed into Twitter, a simple micro-blogging service that would explode in popularity, becoming one of the leading social networking domains. Evan Williams was the co-founder of Odeo along with Noah Glass. However, Odeo's top service was made obsolete in fall 2005 after Apple released iTunes, which contained a built-in podcasting platform. As of today, the Twitter user base is relatively small in comparison to that of Facebook, which has more than 2.7 billion monthly active users. Although it has a smaller user base, it has increasingly become a source of breaking news and information, particularly for younger users. What that has done, though, is to increase the "requirement" for Twitter followers to gain exposure and reach.
How Twitter Following Works
If you are reading this, you must already know what followers are. They are people who follow your account to see the content that you publish. That means that followers are a great indication of how popular your content or business is. The more popular you are, the more reach you will have for your business message. Furthermore, the more followers you have, the more likely it will be that you will gain more in the future. The problem with social media and followers is that people follow trends. For example, even if you see something that you find interesting, you are not likely to follow the author unless you see many other people following them already.
The Technical Follow Limits
Of course, there are limits in place that you need to follow: Twitter does not restrict the number of followers you can have, but it does limit the number you can follow for a while and the pace at which you can do so.
- You can follow up to 400 accounts each day. Other accounts, such as verified Twitter accounts, can follow a maximum of 1000 accounts daily.
- On top of the daily limits, there are follow ratios that get into effect once you are following a given number of accounts:
- Every Twitter account can follow a maximum of 5000 accounts. Once you hit that point, you may need to wait until your account gains more followers before proceeding to follow additional pages.
- The number varies for each account and is automatically calculated depending on your unique ratio of followers to the following.
Organic Ways of Gaining Followers
Before we get into our "trick," we will run through some of the best organic ways to gain followers.
Twitter Targeting
Twitter is all about targeting your audience. When setting your target audience, you need to go outside the normal limits of looking at your target audience. Understanding what they want and how you will deliver it is the most important step, other than the actual delivery. You need to ensure that you have targetted the right demographic for what you offer, otherwise, you will never get any followers, or you will lose them as quickly as you gain them.
Well-Tailored and Quality Content
If you want to reach a broad target audience, and ensure that the content resonates with them, focus on their needs and interests. When you meet your target audience's needs, they will be more likely to follow and interact with your brand. Get to understand the followers' personas and the target audience; you will determine the type of content that interests them. The problem still boils down to the fact that a Twitter account with no followers will gain almost no followers.
Tweet, Tweet, Tweet
The more you tweet, the more you establish your Twitter presence. Unlike other social media platforms such as Facebook or Instagram, where you can post once or twice per day, most tweets only last for minutes on the timeline. Thus, you have to increase your posting frequency to allow your message to be viewed.
Timing is Everything
Find out when your audience is the most active on Twitter and try to Tweet at those times. There is no point in Tweeting when your audience is asleep; they will not see it. However, if you have no followers, you will not have an audience to tweet to.
80/20 Rule Of Tweeting
The reason your followers follow you is that they are interested in your tweets. They hope to get more information from your content. Try to use the 80/20 rule, where 80% of your tweets are informative and engaging, while only 20% of your content should focus on your brand or firm. For the 80%, you can share something that can be retweeted, share images and videos of events, refer to other influencers, inspirational quotes, and link to new pieces of information.
The Hashtag rule
Hashtags are an essential part of Twitter. Adding hashtags to your tweet is a great way to increase your influence. Like Instagram likes, you expect a Tweet to come with at least one hashtag attached to it. They not only offer the benefits of assisting relevant audiences in locating you when they search the hashtag you are using, but they can improve engagement. According to Twitter statistics, tweets with hashtags can experience more than a 1065% surge in engagements, compared to a similar tweet without the hashtag. Tweets with hashtags have an a higher 33% likelihood of getting retweeted than those without them.
The Easiest Way To Get Twitter Followers
Of course, as with all social media, you are likely to have already tried all of these things with little to no success. The biggest problem with social media accounts is that there seems to be a social society that goes with them. That means that it is immensely difficult to get followers when you have none to start with. The best way to "get the ball rolling" so to speak is to buy Twitter followers. That is a proven strategy to start to show people that you are worth following and to gain reach in your field. Without the initial follower base, you are almost doomed from the start. You may well ask if that is common knowledge, and if you ask people on the streets, they will say no. It is very probable that, even if you ask some of the bigger accounts, they will also say no. However, the fact of the matter is, the bigger accounts probably do know about it, and have already bought some followers themselves. Buying followers can give you a real edge to gaining organic followers who mean something to the business. If you want to find out more, please contact us.