Influencer Rate Card Generator
Turn your follower count and engagement rate into a defensible rate card you can send to brands, priced from current sponsorship benchmarks and downloadable as a clean PNG. Everything happens in your browser.
Rates step up at each follower bracket. Grow into the next one and regenerate the card.
Rates come from the same verified 2026 benchmark tiers as the money calculators, scaled by your engagement and an optional 25% uplift for advertiser-premium niches. Package and retainer lines are simple multiples for negotiation framing. The PNG is drawn in your browser; nothing you type is uploaded.
How this is calculated
The per-post range comes from the same verified 2026 benchmark tiers behind our money calculators, merged from the Shopify, Influencer Marketing Hub and Later rate guides. Your engagement rate scales the quote against your tier's average, and an optional 25% uplift covers advertiser-premium niches like finance, B2B and health, where sponsors routinely pay above range.
The package and retainer rows are straightforward multiples of the per-post rate, included because brands ask for them and anchoring the bundle price up front strengthens your negotiation. The PNG renders on a canvas in your browser; your handle and numbers never leave the page.
Estimates only, based on published benchmark ranges. No guarantee of earnings or eligibility. Figures last reviewed July 2026.
Common questions
What should I charge per sponsored post?
2026 benchmarks for static posts run roughly $10 to $300 for nano accounts, $100 to $1,500 for micro, $500 to $5,000 mid-tier and five figures past a million followers, with engagement rate moving quotes substantially inside each bracket. The generator positions you inside your bracket automatically.
What goes on an influencer rate card?
Your handle, platform, audience size, engagement rate and your prices per deliverable: single post, content package, and a monthly retainer if you want recurring work. Brands mostly want the numbers fast, which is what the generated card leads with.
Should I show my rates publicly?
A card you control beats a public price list. Sending a clean rate card anchors the negotiation at your number while leaving room to adjust for usage rights, exclusivity and timelines, which is where real deals move.
Your card grows with your numbers
Every follower bracket rewrites the card. SMM World delivers the followers and engagement that move you up one.